Robert Morton might as well be named John Smith, Fred Jones, or insert any Fname Lname combination. His name isn’t what’s important, but the extraordinary action he’s taken in his life is.
Robert was a typical forty-something with a well paying job, kids, wife, cars, and a house in a good neighborhood. He had earned his way to being the head of global marketing for the education technology giant Blackboard. All the boxes were checked “successful” on paper. But when he stopped to reflect on his body and its underlying health, fitness, and well-being, Robert saw a picture that wasn’t so rosy.
He had lost much of his mobility and fitness and had gained weight. He saw, beyond a shadow of a doubt, that if things continued this way, he would someday no longer be the active, healthy dad to his kids that he wanted to be. He needed a change.
Many of us look in the mirror and see exactly the same thing. What is extraordinary about Robert is his willingness and courage to take action. Without a plan, strategy, or knowledge of how things would work out, he announced his intention to leave his job, with nowhere else in mind to go, and completely change his life.
It reminds me of one of my favorite quotations:
“Concerning all acts of initiative (and creation) there is one elementary truth, the ignorance of which kills countless ideas and splendid plans: that the moment one definitely commits oneself, then providence moves too. All sorts of things occur to help one that would not otherwise have occurred. A whole stream of events issues from the decision, raising in one’s favour all manner of unforeseen incidents and meetings and material assistance which no man would have dreamed would come his way.” —W.H. Murray
Join me as I have a conversation with Robert about taking action in your life toward what matters most and how he transformed his personal need for change into his company, Power Supply, which empowers people across the United States with healthy, convenient food choices. His story is full of inspiration and possibility – and getting results he would never have known possible were he not willing to throw caution to the wind and cast off in the direction of his dreams.
Links Mentioned:
Power Supply — Great food by local chefs, delivered to you, and co-founded by Robert.
Blackboard — Educational company where Robert worked in corporate America.
Trident CrossFit — Robert trains daily (and is an original member) at this CrossFit gym.
Wim Hof — Hof’s breathing method explained.
WINO — Article by Robert on his concept of “Why In Name Only.”
Andy is a certified CHEK Practitioner and holistic lifestyle coach. He holds a spectrum of certifications from CrossFit and is also a Vivobarefoot certified running coach. He has trained as a Zen buddhist and graduated with a Master’s degree in spiritual psychology from the University of Santa Monica.
Andy founded CrossFit LA one of the first and most successful CrossFit training centers in the world and the first to be featured in national media. He is the co-founder of the Whole Life Challenge, Inc, currently its president, and is also a consultant and life/business coach. Andy lives in Los Angeles with his wife, Julia, and son, Dashel.
